You’re losing out on more potential clients if your company isn’t already active on Instagram. Doesn’t its meteoric rise (almost 400 million active users) and $1 billion sale to Facebook pique your interest? Instagram is more than simply a photo and video sharing app, which is why we can find so many amazing facts about it. However, there are other businesses that aren’t using Instagram to its full potential by failing to actively engage with their audience.
Businesses looking to attract more Instagram followers by posting engaging, original content may find this post useful. However, remember that nothing beats consistently publishing eye-catching visual content that resonates with your target demographic.
The Right Hashtags Can Change Everything
Getting more people to follow you is a collaborative effort. You should also keep your current followers interested with interesting content. Engage your current consumers and draw in new ones with the help of the correct hashtags in posts that are both distinctive and interactive. When you use hashtags in your social media posts or videos, viewers who are looking for content related to a specific topic will easily locate it. Summer fashion for guys, spring collections, etc. are all great examples.
Share Appropriate Images and Clips
The ability to relate to and connect with one’s audience is a recurring element among the most popular Instagram posts. They are imaginative, unique, and engaging. The greatest strategy to gain new people to follow your business page is to catch their attention with interesting photographs and videos that encourage them to interact with the brand.
You might share workplace photos of your staff or films of the creation of your products. In this approach, you may quickly locate your clientele and discover what interests them most.
Invest in Real Fans
There are businesses offering “Buy real Instagram followers” and similar services. That’s an option, too. Using such services can assist you in gaining the exposure necessary to take your company to the next level. In addition, it will elevate your business’ profile online, making it more appealing to a wider audience and increasing the likelihood that they will do business with you.
Apply Appropriate Filters
It’s true that certain photos get more likes and comments than others on Instagram. Customers will be more engaged with your business if you use filters like Juno, Valencia, Clarendon, etc.
Do As They Do
If you want others to follow your page, you should do the same for theirs. Get out there and try new things! Rather than hoping that all of your clients would stumble into your page by chance, you can look for other company sites that share your interests and domain. Follow other businesses and show your appreciation by like and sharing their content with your own audience. Maintain an active presence, and study the strategies of other successful firms in your field and sector.
When to Publish Your Message
Timeliness of posting is equally as crucial as the other factors discussed. Knowing what has worked in the past, and what hasn’t, requires a focused strategy. Scheduling and managing your Instagram posts, among other sophisticated analytics, are just two of the numerous services offered by third-party organisations that may help your business expand its presence on Instagram.
But statistics aren’t everything. The best way to gain more followers on any social media site is to just be yourself and interact with other users. For businesses who know how to use it, Instagram may be a highly focused customer-facing medium for promoting their products and services, resulting in an increase in sales.